When the user first logs in, have them go through a step by step process that guides them through setting up their site with the minimal amount of information needed.
This will assure the user that they are getting the service they need - being legally compliant in the state of Florida, and also teach them how to use this site.
This could result in more users "handling" the website themselves - freeing up Shyft's time
Left Nav: Reformat the navigation to group information by common category
Themes: Provide more detailed images of the available themes to clarify the differences between them
Documents: Keep legal documents separate from documents uploaded to other pages. This allows for more clear organization and minimize user error.
Documents: Improve the UI of the documents section (see user interviews and heuristics for more information)
Help and Documentation: We suggest taking the time to create more help documents that are textually short with images to help walk users through processes if needed.
Add notifications to the dashboard. Notifications might include information about billing, new services added, or reminders about events that were posted.
Add a tutorial page link to the dashboard and the navigation. Host all of the informative videos in one place.
Invest the time in creating mroe accurate and understandable traning videos.
Treat site building more as a WYSIWYG editor. Provide a way for the user to see what they are doing as they are doing it, similar to other website building services.
Be generous, but still constraining in the tools you give the user as to not overload them with design choices.